In this week’s roundup, we look into creating valuable and searchable content, top SEO tools for keeping up with algorithm changes, writing tips, and the illusive costs surrounding influencer marketing.
How to Create Pillar Content Google Will Love
How do you create valuable, searchable content for your audience? The Content Marketing Institute gives you the tools you need to create a resource-driven pillar page.
The Top 12 SEO Tools of 2018
Algorithm changes are put in place to make searches more relevant, right? But each tweak can throw off your SEO. HubSpot put together a list of both paid and free tools that can make your life easier.
A Powerful Key to Prolific and Potent Writing
The writing experts over at CopyBlogger map out the five steps to prolific and potent writing, and the lessons writers learn as they evolve.
How Much Does Social Media Influencer Marketing Cost?
Influencer marketing can be intimidating, especially when it comes to cost. There may not be a universal price tag, but Buffer looks into the inner workings of social media influencer marketing and the factors that affect its costs.